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Luxury Car Sales Are Cratering and Some Porsche Dealers Are Making It Worse
Key Takeaways
- Luxury sales are plummeting for Porsche, Bentley, Aston Martin, and Maserati while Ferrari, Bugatti, and Kia thrive.
- Bentley sold fewer than 150 cars in July; Aston Martin revenue down 21%; Porsche has worst year since 2009.
- Some Porsche dealers force customers to buy unwanted cars to get allocations for desired models.
- Porsche and Bentley are both part of Volkswagen Group, compounding financial pressure.
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DT Editorial Team··via thedrive.com