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Personalized Savings Reminders Show Different Paths to Better Retirement Saving
Key Takeaways
- Researchers tested gain- and loss-framed pension reminders with about 41,000 customers.
- Loss framing showed greater effects for people whose jobs involve substantial information processing.
- Gain framing resonated more with people aged 50 and over and frequent additional contributors.
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DT Editorial Team··via phys.org