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When ‘Black Friday’ moves to spring, the sale says as much about retail culture as the deals
Home Depot’s spring ‘Black Friday’ event is nominally about grills and power tools, but it also shows how discount branding has detached from the calendar and become a year-round retail language.
Key Takeaways
- Home Depot is using Black Friday branding for a spring sale.
- The move reflects how discount language has become year-round in retail.
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DT Editorial Team··via wired.com