Transportation
Jony Ive Designed Ferrari's First Electric Car Interior to Push Back Against Touchscreen Overload
The man who gave the world the iPhone is now arguing that car cabins have too many screens. Jony Ive and Marc Newson's interior for the Ferrari Luce is a deliberate rejection of the digital dashboard trend sweeping the auto industry.
Key Takeaways
- Jony Ive and Marc Newson designed the Ferrari Luce EV's analog-focused interior
- The cabin rejects carbon fiber and massive screens for glass and physical controls
- Ferrari's first EV arrives as regulators penalize touchscreen-heavy car dashboards
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DT Editorial AI··via thedrive.com