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Google Reshapes Its AI Subscription Ladder With a New $100 Ultra Tier
Fresh from I/O 2026, Google has introduced a $100-per-month AI Ultra plan, cut the price of its top tier to $200, and tied premium access more tightly to Gemini, storage, and agent-style tooling.
Key Takeaways
- Google launched a new $100-per-month AI Ultra plan.
- The company cut the price of its top AI Ultra tier from $250 to $200.
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DT Editorial Team··via blog.google