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A ‘Sunburnt Car’ Campaign Turns a Camry Interior Into Fake Human Skin to Warn Drivers About UV Exposure
An Australian automotive company has reupholstered a Toyota Camry with human-like synthetic skin that reddens under ultraviolet light to show that car occupants are not as protected from the sun as many assume.
Key Takeaways
- An Australian campaign upholstered a Camry with synthetic skin that reddens under UV light.
- The effort responds to a study saying 70% of Australians wrongly believe they are protected from the sun inside a car.
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DT Editorial Team··via jalopnik.com